For details on the scheduled conferences, please contact <info at>

Gunter Pauli strictly limits his conferences to 50 per year (one per week). He searches for impact and plans his appearances carefully wanting to empower people to take initiative in cooperation with his network of Blue Economy practitioners.
The concept of local economic development turned into a new reality when the present and the former mayors of the island El Hierro put the wind-hydro-fly wheel technology in motion generating water as an engine for growth with renewable energies only. When Javier Morales contacted me for the first time in 1997 seeking advise on how to realize a dream - eliminate petroleum and turn the cash exported into the stimulus needed to provide a future to the young leaving the island, we agreed on a long term alliance to make this happen. The local engineering team headed by Juan Manuel Quintero designed a system that is tailored to the opportunities and requirements of the island. It is not only a model for the rest of the world, it is a concrete example how "the impossible turned possible." The impossible is not so much overcoming the engineering and financial challenges. The impossible is that the local population controls 60% of the new water and energy company in partnership with ENDESA, the large energy company. And ... it only has just begun. The islanders are ready for the next challenge: stop using fuel for mobility, securing more cash circulates in the economy. The first electric cars arrived and there is a plan to replace all 6,000 fossil fuel engines with electric and compressed air vehicles. The most important desire is that young people return to the island and can imagine their career where their parents were born. Located three hours from Madrid and only one hour from the African coast, the future is for those who are unreasonable and yet make it happen against all odds. 

“If I can see a little further than the green economy today

it is because I can stand on the shoulders of so many giants”

Aurelio Peccei, Saburo Okita, Fritjof Capra, Wendy Luhabe, Marina Silva,

Hazel Henderson, Moustafa Tolba, Soedjatmoko, Ashok Khosla,

Bob Hawrylyshyn, Eleonora Massini, Heitor Gurgulino de Souza,

Stan Shih, Yvon Chouinard, Edward Ayensu, and many more. 

Here is a brief presentation on how they and 3 decades of experience on the ground has shaped my thinking and doing into "The Blue Economy"

Click HERE for an extensive article on the giants who permit me to see beyond the Green Economy

“A new business model to inspire entrepreneurs to shape a new economy based on competitive innovations, creating JOBS and SOCIAL CAPITAL”
ZERI identified 100 innovations that within a decade could generate 100 million jobs. Gunter Pauli has designed a competitive business model based on case studies and personal experience. Already 100 business models have been presented open source.
Look for the following business models presented in a 1,250 word text sometimes accompanied by 2 minute video clip
Visit the Blue Economy Site with 100 cases

Whats New

"From Deep Ecology to the Blue Economy"

For more information CLICK HERE


In his latest article Gunter Pauli explores the challenge we face with solar energy. On one hand governments are bankrupt and cannot subsidize generously as before. On the other hand, we need abundant and cheaper renewable energies to replace nuclear, coal and petroleum. 

Click HERE to download the article.
The Blue Economy consists of 183 cases, described both in the Report to the Club of Rome and documented in approximately 1,500 words. This research initiative has been concluded. The next two actions are: implement through local teams and update the massive information on these cases through Twitter @MyBlueEconomy. The sole website that has the proprietary information posted open source is As described in Case 100 local implementation teams are created, trained and deployed through a unique scan, screen and implement methodology. Based on the broad experience and academic training, the pioneers of ZERI in Italy (Turin), Hungary (Pécs),, Colombia and Mexico start immediately. New teams like Belgium, the Netherlands and Spain are created through intensive training, all in local languages, all adapted to local conditions. The teams will work diligently and only when results are visible and measured, we will share these with the public. For questions about how to create a team click here info@zeri.org!/MyBlueEconomy

Follow Gunter Pauli and The Blue Economy

ZERI applies the concept of open source and offers its friends and partners unburdened rights to use references to its organization for the promotion. Gunter Pauli is the exclusive holder of the copyrights of ZERI, Zero Emissions, Blue Economy and many other typical expressions first described in his original writings some as early as 1991. Now that the United Nations has embraced the term The Blue Economy, be it in a slightly different context but with the same intention of creating a better world, the Global ZERI Network will ensure that its creation will be valued through positive action, without imposing restriction. 
ZERI Foundation and The Blue Economy movement - which is ZERI's Philosophy in Action RESTRUCTURE their OPERATIONS to be PRO-ACTIVE in IMPLEMENTATION starting with the creation of the EUROPEAN HUB in Brussels with immediate effect. Charles van der Haegen, a hard-nosed manager and entrepreneur with a track record  in innovation and rescue management, and one of Europe's much welcomed coaches has been working over the past few months to come up to speed with ZERI and the Blue Economy. He has accepted to spearhead the key projects that will transform the European operations thanks to teams that respects all the core principles guided by the motto "Uncompromising - yet self-evident". The team around Charles securing implementation and integrity is composed of the key persons in Europe who share the same culture and loyalty. This includes ZERI teams in Spain, France, Italy, Hungary the Netherlands, Belgium, UK, Bulgaria, Denmark, Poland, and Sweden. Everyone has transparent and simple copyright agreements and a track record of cooperation. We are adding other ZERI and Blue Economy (interested) parties that confirm in writing their adherence to our top quality standards and have undertaken extensive trainings. 

Farming Mushrooms on Coffee Waste

+300 enterprises created between 1996-2013

and then it exploded with +2,000 farming units around the world

The flagship initiative that exemplifies the Blue Economy is the conversion of coffee waste into mushrooms, and supply the left-over after harvesting mushrooms as feed for animals. Thanks to the research of Prof. Shuting Chang, Chinese University in Hong Kong and Ivanka Milenkovic, University of Belgrade, innovators like Carmenza Jaramillo (Colombia), Osmund Mwandemele (Namibia) and Margaret Tagwira (Zimbabwe) created a first platform of learning. To date +2000 mushroom on coffee waste companies have been started worldwide, with Colombia leading with over 120 enterprises, India has over 30.  Thanks to the open source policy of the ZERI Foundation, the training programs of UNDP and the thousands of lectures on the subject this know-how is available open source and with this free spirit thousands of new enterprises will be created. Our lead grassroots scientist is Chido GOVERA (27) who was trained already at the age of 11 and who has simplified mushroom farming to the benefit of would-be entrepreneurs both in rural and urban settings. Based on her 15 years of hands-on experience, Chido has created an training manual which is available through her personal website <> (operational soon!!)

WARNING: The name of Chido has become a precious brand so much so that some people like to use it against her wishes. Before you engage with any organization that uses the name Chido's Mushrooms (Chido's Pilze) - please verify with us about their authenticity



On April 6, 1994 Gunter Pauli arrived in Tokyo at the invitation of Heitor Gurgulino de Souza, then Rector of the United Nations University who with the support of the Japanese Government decided to create a think tank which was to imagine a competitive business model in a world guided by the Kyoto Protocol.  Twenty years later, the philosophy of zero emissions, where waste is converted to revenues, and unused yet widely available resources are cascading into a chain of value generation, can look back at nearly 200 implemented projects, the generation of €4 billion in investments and an impact as a concept that created to an estimated 3 million jobs. The most widely copied project is the farming of mushrooms on coffee (+1,000), the most advanced is the biorefinery with the inauguration of the first and second phase in Porto Torres, Italy in a few months. Today, the Blue Economy, the philosophy in action, maintains its global network of some 3,000 scholars and scientists as part of its Think Tank, ready to contribute ad hoc to initiatives anywhere in the world that are spearheaded by about 900 implementors who are part of the Do Tank. Gunter Pauli, as founder and animator of the initiatives, is committed to continue to find more opportunities, looking resolutely forward, focusing on the implementation of initiatives that carry the broadest possible stakeholders' support. Moving from the regeneration of the rainforest in the savannas of Latin America where trees stood tall 200 years ago, to the regeneration of 100 million corals around the Caribbean island of Bonaire, the ZERI network is in a constant quest to change the rules of the game, bringing more benefits to people and nature with local resources. In the course of the next few weeks, we will publish a new manifesto outlining the strategies for the decade ahead which include fast track implementation of initiatives after the scanning and screening for opportunities and the widespread distribution of the 365 fables (of which 190 are ready) which were launched in China in April 2014.
After all, whatever we pioneer, we need to inspire the next generation, pioneering beyond what we could ever imagine. 

A new business model for mining

The Chinese invented paper 2,000 years ago. The Chinese re-invented paper. After a decade of research William Liang succeeded in converting fine mineral dust into paper using a polymers as a binding agent. The Blue Economy team put this revolutionary concept into the context of mining, especially PGM (platinum group metals). Mines spend massive energy on crushing rocks to produce fine dust in order to extract gold, silver or platinum. This dust (80%) is mixed with polymers (20%) to create a water resistant paper that requires no cellulose nor water in its production. Better even, it is recyclable (nearly) forever!The Chinese Government quickly saw the strategic importance of this innovation. The first factory was inaugurated in Shenyang in September 2013 and two additional production facilities are under construction. It is expected that the stone paper concept will replace within 20 years perhaps as much as 50% of the paper consumed, saving billions of tons of water, while recovering stone dust that is usually a health hazard into a job generating input material. A cost is converted into a revenue, a liability turns into an asset. 

If you are interested to know more please click on the PDF in the annex to read a 2 page summary on this blue economy breakthrough. HEREHome_files/Making%20Stone%20Paper%203%3A2014%20.pdfshapeimage_11_link_0
New Blog
Blue Growth
by Gunter Pauli

Gunter Pauli publishes the next 2 years

100 new blue economy business clusters:

an inspiration to the readers 


“A new business model to inspire entrepreneurs to shape a new economy based on competitive innovations, creating JOBS and SOCIAL CAPITAL”


Gunter Pauli has designed a competitive business model based on case studies and personal experience. Already 100 business models have been presented open source. That process started five years ago and turned into a major reference on how to grow the economy with what we have. 

We have learned a lot through our "scan screen and implement" process. Thanks to these hands on experiences we identified dozens new business innovations. Instead of celebrating the individual technology or the lonely entrepreneur the new clusters offer the history, the science, and the emerging worldwide trends.

If you like to translate and offer these cases with wealth of information through your website, feel free to ask permission. 

ZERI Pavilion for World Expo 2000

In 1997 the German Government invited the ZERI Foundation to present its pioneering examples of inclusive growth at the World Expo 2000. Simon Velez, the grandmaster of bamboo created a magnificent design, and a team in Germany lead by Carolina Salazar Ocampo, the architect from Manizales (Colombia) succeeded in obtaining a building permit after the pavilion had been first constructed in Colombia, where it is stands tall and has turned into a symbol for the region. The 41 workers who constructed the "master piece" all returned home as master wood workers or apprentices certified by the German academic institutions. They have been key to the propagation of the bamboo building techniques around the world. Guadua, as this bamboo type is known lead to the creation of 250 companies and 7,000 jobs. The German bamboo pavilion unfortunately was destroyed (with dynamite). Even though it was the most popular pavilion of all at the Expo 2000, it was determined that there was a need for more parking space. The complete documentation on the techniques used and the symbolism behind the ZERI Pavilion can now be downloaded by HERE 

Ekonomi Kiru Yayasan (The Blue Economy Foundation) of Indonesia hosts the 9th World Congress on Zero Emissions on April 13-15, 2015

We have a few remarkable contributions from our top scientists Jorge Alberto Vieira Costa, who now leads one of the top 5 research institutes of the world on algae extracting everything from food, fibers and fuel.

Then we will have Prishani Satyapal, who has worked for over a decade on the mining projects in Brazil and South Africa to share the new business models that are emerging. 

Algae and Mines two key areas where the field work and the concrete implementation has made a difference.

If you are interested to join, please note that this event is by invitation only but if you have a convincing reason, we welcome your motivation. 

CASE 109

Beer brewing is a worldwide trade, yet the amount of waste produced through the industry is staggering. Only 8% of starch is used and the other 92% of the spent grain, which offers fibers and proteins, is mostly left unused. To produce one litre of beer requires up to 10 litres of water and the CO₂ emissions further deepen the plight for a zero emissions industry. This case shares the options at our disposal to use the available biomass and generate power and nutrition, thereby increasing environmental performance at a lower cost, with higher financial returns and productivity. The purpose is to re-use the elements from the production process. Yeast makes an excellent health supplement, water can be re-used, CO₂ can be captured and the fibres and proteins from spent grains make an ideal animal feed or can be combined with flour to make health bread. In some places around the world, beer brewing is a part of the culture and tradition which makes it more of a challenge to implement change or to introduce alternative ingredients. Buckwheat is a versatile plant that grows fast and at high altitudes, especially in the Himalayas, but has almost met its demise with the introduction of cheaper ingredients such as rice. The Blue Economy approach wishes to provide quality while building culture, tradition and biodiversity as demonstrated in Bhutan.


Clustering Beer, Energy and Food

Ayumi Matsuzaka receiving the award from Prof Dr Sihol Situngkir, Presidential Advisor on April 15, 2015 on the occasion of the 9th World Congress on Zero Emissions and the Blue Economy